ABOUT US

WHO WE ARE

We blend brand building and growth capital to help innovative companies become more disruptive, accelerating the speed and scale at which they create company value and navigate through their growth journey.

We partner with ambitious innovators at every stage of growth to strengthen their brand and drive company value. By making high-potential propositions more disruptive in market, we expand their appeal to consumers and investors alike, driving in market impact and helping to secure funding for sustainable growth.

Our team is a unique mix of experts from the world’s most renowned growth and investment firms—specialised in scaling innovative businesses—with talent from the world’s leading brand and marketing agencies—renowned for creating meaningful, differentiated brands. Together, we turn today’s high-potential propositions into brands that drive greater impact today, tomorrow, and beyond.

We’re the only marketing company for ambitious high potential businesses that seamlessly connects growth and investment with brand and marketing—helping businesses go further, faster.

WHAT WE DO

Brand Consultancy;

We accelerate the impact of high potential market propositions by unlocking their brand story, which gets them more noticed in market, connects and appeals to a bigger audience, builds perceptions of scale, trust, and credibility, positions them as a category of one, and turbo-charges company value. In tandem, we open up access to talent from some of the world’s biggest and best brand & marketing agencies, which have until now been inaccessible to venture & growth companies.

Growth Capital;

We lay the right foundations with a clear, focused growth and investor brand strategy to maximise Company Value. Our approach positions you in the market to stand out and attract the right investors. We provide strategic partnership and direction, helping you secure your next funding round while maximising Company Value and liquidity event multiples.

WHY WE'RE UNIQUE

1. The only offering in market that truly connects growth capital with brand building for innovative companies - This ignites ambitious market propositions, turbo-charges market cut-through & appeal, & focussing all activities to accelerate business KPIs and propulsion to the next company growth stage.

2. The only company who has the capabilities and offering to deliver the two critical elements for scaling an innovative company through the growth journey - 1) securing long term sustainable capital to fund growth, and 2) building meaningful stand-out brands to disrupt markets to deliver and turbo charge company value to deliver. Most importantly, we connect both to ensure they’re working in tandem and all efforts are focussed on reaching your next phase of growth.

3. Unparalleled knowledge of & access to the global VC & broader investor community - Combined with our profound experience and expertise in building iconic brands around the globe to make them more standout and disruptive in market, appealing to a broader base of potential investors & buyers alike.

OUR OFFERING

We work with our partners to define their optimum growth and go-to-market strategies. Our goal is to build brand value and, subsequently, company value. We unlock access to some of the world’s best growth, marketing, and brand talent and a full suite of marketing capabilities. We tailor our approach to meet you wherever you are on your marketing journey.

BRAND STRATEGY

Your brand proposition, to connect with bigger audience on a deeper level, becoming the north star for all actions & activities internally & externally, growing the business more effectively and more efficiently.

BRAND DESIGN

How you behave, look, feel, & sound to everyone who engages with you, in every interaction, making you more disruptive in market & getting you noticed by a bigger potential audience.

GO-TO-MARKET

A clear & focused plan for all activities with all the assets you need to deliver - connecting with you biggest potential audience at each point in their journey with the brand.

INVESTOR STRATEGY

Your brand narrative and financial story to attract investors & maximise perceived Company value, whilst identifying potential suitors to target.

FUNDING ROUND DELIVERY

Facilitating investor contact strategy & introductions, support on negotiations to maximise EV & liquid event multiples, term sheets, and assist in negotiations to full closure of round.